Another day, another celebrity launches a skincare line, tequila brand, or something infused with moon dust and good intentions. But are these passion projects or just cash grabs in sleek packaging?
Team Let Them Hustle
Some fans say more power to them. If you’ve got the platform, why not use it? Celebrities launching brands is nothing new, and if the product is actually good, does it really matter whose face is on the label?
For many, these launches feel inspiring—proof that even stars are finding new ways to express themselves, build businesses, and think beyond their original fame.
Team We’re Tired
Others feel like we’ve reached peak celebrity branding saturation. Every red carpet regular has a candle line, a makeup collab, or a gender-neutral wellness water. It’s exhausting.
There’s also the question of quality. Are these products backed by actual expertise, or just fast-tracked because a famous name is attached? Not everything needs a celebrity endorsement.
The Middle Shelf
Maybe some launches are authentic, and some are just… meh. Like any business, it depends on the intention and the execution. But let’s be honest: some of these feel like merch with fancy fonts.
Time to Drop Your Take
Are celebrity brands worth the hype, or are we all just buying into the fame? Drop your take in the comments and let the glam debate begin.
Petty Debates 
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